Browsing all articles tagged with analytics
Jul
4

Analytics 101 – Hits, Pageviews, Impressions and Unique Visitors Defined…

There are literally dozens of elements of the web traffic statistical data model that must be understood to properly measure the effectiveness of your web site. Today, we’re going to talk about four of them.

These four fundamental terms are the ones you should be most familiar with – especially when it comes to gauging the effectiveness of a marketing campaign. Unfortunately, they seem to be the least understood and/or most widely confused with each other.

You often see or hear about a given site that claims, “1 million hits per month”. But what does that mean, really? Does that mean that 1 million people visited that site?

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Jun
30

Polaris for Google Analytics…

Author JohnnyGeek    Category Analytics Stuff     Tags , , , ,

Check out this super-slick cross-platform desktop widget for Google Analytics (Adobe Air). With 8 standard reports it’s the easiest way keep your data always instantly available. The rich interface and swift navigation make it a pleasure to use.

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Jun
30

13 Mobile Apps for Google Analytics On The Go…

Being away from your computer doesn’t have to mean also being away from your analytics data. Here are 13 mobile apps for iPhone, iPad, Android, Blackberry and Windows Mobile that will keep you connected to your stats no matter where you are.

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